IZC wants to make complex insurance easy for customers. It started with a sleek user interface where a consumer can enter the minimum amount of information as easily and quickly as possible to get a quote on an insurance policy.
By integrating with 3rd party data sources, consumers only need to enter the minimum amount of information required to generate a quote. Consumer and risk data is sent to an Agency Management / Comparative Rater platform. A Leads API allows IZC to ingest and quote risks coming from other sources beyond the IZC branded website.
The scalable backend built by Growthmill also allows risks to be sent to 3rd parties for true comparative rating, giving consumers a choice for their insurance.
Insurtech is not about disrupting the insurance industry, but rather about enhancing it and making it more efficient.
Jay Weintraub, CEO of Insuretech Connect
IZC and Growthmill started with a blank slate. With a focus on the insured, a tailored user experience was created to minimize the burden on new customers to share data about their risk. After collecting risk data, IZC and Growthmill streamlined the process for quoting risks across multiple carriers.
IZC wanted to engage insureds how they wanted to be engaged. Desktop or mobile. Phone, email or text. IZC wanted to make potential customers comfortable with the communication process from quote to binding.
IZC knew different insureds needed different options. The process for quoting new business is driven based on the data provided throughout the process. Growthmill worked with IZC on bespoke workflows depending on each risk.
To scale their agency, IZC needed an optimized portal for managing leads. Growthmill's design and engineering team built an administrative portal allowing IZC staff to triage leads while managing the inflow and outflow of data throughout the quoting process.
IZC staff wanted to have context of risks while engaging leads. Communication with leads was made easy by providing additional context about a risk without opening a new tab or a secondary Google search.
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Growthmill's design team helped IZC with polishing their branding to reflect their best in class offering.
